Many people don't know the benefits of performing Search Engine Optimization. The Search Engine Optimization (SEO) Specialist will analyze Manulife's Canadian Division websites for improvements and, using his or her knowledge of search engine algorithm and in-depth keyword research, will offer recommendations to a variety of stakeholders on how to improve the organic performance of Manulife's websites within each of the top-tier search platforms.
Web Page Content Development and Theming - our experienced team of SEO, marketing, and copywriting experts work together to ensure that not only do you receive content that includes the SEO proper keywords for search engines, but that it's also well written for prospects, connecting with them emotionally, positioning you correctly, and compelling them to take action.
The team at Seologist is on top of the latest trends and are currently working campaigns that include voice search as it is estimated that 50% of searches by 2020 will be by voice (Siri, Alexa, Google Assistant etc.). It is a new space for us, but we are one of the first Toronto based SEO companies to focus on this new trend.
57 A successful Internet marketing campaign may also depend upon building high quality web pages to engage and persuade, setting up analytics programs to enable site owners to measure results, and improving a site's conversion rate 58 In November 2015, Google released a full 160 page version of its Search Quality Rating Guidelines to the public, 59 which revealed a shift in their focus towards "usefulness" and mobile search In recent years the mobile market has exploded, overtaking the use of desktops, as shown in by StatCounter in October 2016 where they analyzed 2.5 million websites and found that 51.3% of the pages were loaded by a mobile device 60 Google has been one of the companies that are utilizing the popularity of mobile usage by encouraging websites to use their Google Search Console , the Mobile-Friendly Test, which allows companies to measure up their website to the search engine results and how user-friendly it is.
The popularity of your website among internet users, specifically those sent to your website from an organic search engine result search phrase, will have a huge impact on how search engines view the validity and quality of the information available on your website.
It can also be referred to as an вЂњOrganicвЂќ, вЂњNaturalвЂќ and вЂњEarnedвЂќ result, as you have not paid Google to artificially appear at the top of the advantage of SEO is that, done right, your website will appear on Google for a variety of different terms and phrases that are relevant to your business without you having to pay every time a user clicks on your link.
A basic understanding of keywords, like longtail keywords or head terms, keyword density, keyword to text size ratio and a couple of other factors will help you determine which search engine optimization company actually knows what they're talking about, and which ones simply don't and outsource their work to Asia.
By analyzing and improving on-site SEO, keywords, building more quality links from authoritative and trusted blogs, local directories and resources your site already utilize, we help it to become more visible to search engines and is consequently ranked higher on search engine results pages.
This cost includes all the necessary SEO activities such as comprehensive on-site and performance based off-site work that will help your website gradually improve ranking until it reaches top 10. We provide free consultations and instructions, phone and email support during the time of your campaign.
Our SEO marketing agency constantly monitors changes to search engine algorithms to update our solutions. Grey hat SEO is entirely focused on improving search engine rankings. With close eye on ever changing search engine algorithms, our SEO experts can help your business stay ahead in dynamically evolving SEO industry.